Flu-Fighter Campaign

2015 saw just 20% of East London Foundation Trust staff actively get the flu-jab. Endangering themselves and patients alike.

This was one of the lowest take-up rates in the UK. In order to secure funding, our challenge was to increase engagement and raise rates by a whopping 50%. By careful research, planning, collaboration with the NHS and a strong impactful concept, Juice helped raise results to a staggering level, with latest uptake rates being circa 70% and counting.