RightCycle™ Sustainability Animations

RightCycle™ is a very important part of the Kimberly-Clark brand. They tackle diverting waste from landfill by recycling things like dispensers and turning them into materials that can be used for furniture, cars, in order to give the material and second lease of life. It is really impressive the tonnes of waste they have diverted is truly incredible. Our brief was to create Linkedin animations to celebrate their achievements. We added subtle movement to these whilst offering a creative output using a paper styling to give an organic feel.